DE & I
view it as a champion of diversity , 25 % more likely to have a positive opinion and 49 % more likely to choose Coca- Cola products .
Procurement teams can measure the impact by tracking consumer sentiment , brand loyalty and sales linked to these initiatives . By fostering a more diverse supply chain , businesses can not only meet social responsibility goals but also enhance their market position and appeal to a wider , more loyal customer base . Jacqui expands upon this , saying : ” Creating a diverse environment is so important for us and we are very proud that the NHS is one of the most diverse organisations in the country . That needs to be reflected in the way that we buy things .
“ We all want to work in a diverse environment . The more diversity we have , not only within our people and the way we conduct our business but also with our supply chain , it gives us greater innovation without a doubt . Definitely innovation gives us greater flexibility . I also think it gives you better value for money . Diversity , social value and inclusion all matter to the public , so it ’ s really important that we make sure we are spending taxpayers ’ money appropriately .”
WATCH NOW
The women in Procurement &
Supply Chain panel
Customers aware of Coca-Cola ’ s supplier diversity efforts were
49 %
more likely to choose its products
Fostering a culture of inclusion within teams and supplier networks Also on the Procurement & Supply Chain LIVE Women in Procurement panel , Miriam Quattrone , Director of IMS Procurement Regions at Philip Morris International , says : “ Corporate strategies should support the entire employee lifecycle , from hiring to the end of their careers .
“ It ’ s important to have the right metrics to measure progress and create a gender-balanced environment , starting from recruitment . We need to be fair in how we evaluate performance and equip women with the right development programmes . Women in leadership also have a role in mentoring others and fostering diversity . I believe that as long as we , as an organisation , measure and maintain gender balance while encouraging aspiration , we ’ ll create big opportunities for women in leadership .”
Rebecca added : ” When we talk about leadership , it ’ s essential to remember that representation matters . Women
176 December 2024