Coupa’ s trusted, agentic AI turns US $ 8tn in spend intelligence into measurable ROI, powering a new era of resilient, profitable growth
COUPA
Coupa’ s trusted, agentic AI turns US $ 8tn in spend intelligence into measurable ROI, powering a new era of resilient, profitable growth
As enterprises race to harness AI, many are finding that speed alone isn’ t the secret to success. Rather, trust, explainability and measurable outcomes are the desired results. For Coupa, the global leader in spend management, the future of AI is not just generative, it’ s agentic – a new model of intelligent systems that act, reason and explain within business context. And as Peter Truman, Senior Director of Technical Architects at Coupa, explains, this approach is transforming procurement and finance into a smarter, faster, more connected function.
The pressure to deliver The surge in AI adoption is being driven from the top.“ Various organisations are driving the use of AI and wanting to see results fairly quickly,” says Peter.“ We’ re seeing that from board level coming down into the organisation to use AI.”
But this demand for speed comes with structural and human challenges. Skilled AI professionals remain scarce, employees fear displacement and leaders face pressure to demonstrate a tangible return on investment.“ It’ s very difficult in many cases to actually see what that return on investment is,” Peter adds.
“We’ re applying AI to the spend management ve – it’ s not a gener AI capability”
Peter Truman,
Senior Director of Technical Architects, Coupa
54 December 2025