Procurement Magazine February W1 2026 | Page 121

and the PepsiCo Foundation, offering catalytic funding and strategic guidance
Farmer-facing support partners Phase one will include South East Research Farm( SERF), serving farmers across the Canadian Prairies; Practical Farmers of Iowa, supporting farmers in western Canada and the US; and Farm Advisor, an Indiana-based, farmer-led initiative that pairs experienced conservation farmers with peers to accelerate soil health practice adoption through mentorship, education and on-farm assistance.
Sarah Carlson, Senior Programs and Member Engagement Director,
Practical Farmers of Iowa, adds:“ From the beginning, Practical Farmers of Iowa has aimed to cut through the noise with clear, science-based information and a farmer-to-farmer network grounded in trust.
“ Over a decade ago, we saw that farmers were ready to adopt practices like cover cropping – and we needed to scale up to support them. Having all these major names invest in our capacity came at a pivotal moment.
“ It enabled us to become more efficient, expand our reach and deliver timely technical and financial support to more farmers.”
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