PROCUREMENT TRANSFORMATION
Ash Finnegan , Digital Transformation Officer at Conga , reveals that most organisations attempting digital transformations are missing the point entirely
Ash Finnegan is currently digital transformation officer at Conga , which provides end-to-end solutions to help organisations transform their revenue operations ( RevOps ) and navigate business complexity . In her role , she works directly with customers and partners to execute these programmes in-house .
Drawing upon her 20-year-strong experience as a digital transformation consultant , she has spearheaded the development of a unique framework that empowers organisations to understand the revenue operations ’ landscape and successfully tackle their transformation journeys . This assessment ensures organisations implement technology at a pace that they are ready for , only incorporating solutions that drive real business outcomes . procurementmag . com 85