DOUG BENSON
DOUG BENSON
TITLE : SENIOR DIRECTOR PRODUCT MANAGEMENT
COMPANY : COUPA
INDUSTRY : CLOUD-BASED SPEND MANAGEMENT
LOCATION : CALIFORNIA , US
Baber discussed the expectation from its customers , saying : “ It becomes a balancing act to provide a delightful user experience and have deeper functionalities on a mobile device , for example editing a contract at the same time .
“ We have made an attempt to solve this problem by splitting the mobile apps into professional buying experience ( SAP Ariba Procurement app ) and casual buying experience ( SAP Ariba Shopping app ).
“ To further refine this balance , we are spearheading the transition towards moving our solutions onto BTP and leveraging the power of machine learning and generative AI . SAP Joule – SAP ’ s gen AI assistant – can do all the heavy lifting around making suggestions , revising the text and still provide a delightful mobile user experience .”
Integrating with existing systems One of the most critical elements of a mobile app is ensuring seamless usage between the mobile and web version of your procurement system . Any setup changes made on the web at the organisation or user level are automatically mirrored on the Coupa mobile app , allowing workflows to always
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