PROCUREMENT STRATEGY
“ As with everything in procurement , professionals should focus more on strategic activities ”
ERIN MCFARLANE VP OF OPERATIONS , FAIRMARKIT
74 %
proportion of executives who say more training is needed to move forward with Gen AI implementation ( Accenture )
Educating leading organisations Erin emphasises that Fairmarkit deals with highly-sensitive cases , stressing the importance of customers understanding the risks and opportunities that Gen AI poses .
“ Customers should always be welleducated about how any of their data is accessed and if the data they ’ re sending to a Gen AI system is used to train it ,” she says . “ We work together with our customers to build the business cases , ensuring humans are in the loop where required to balance accuracy and the highest level of output .”
Fairmarkit maintains that exploring Gen AI simply for the sake of it will not result in the business outcomes that senior leadership desires . Ultimately , this is a single tool in a large toolbox ; there will be situations where it ’ s a “ great fit ” and others where it isn ’ t .
Erin stresses that leaders should seek an outcome-focused ,
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