“ At the same time, engagement with recyclers helps ensure that packaging innovation aligns with the realities of collection, sorting and recycling systems.”
Mars extends this philosophy beyond packaging. Through its partnerships with organisations such as Soil Capital and Agreena, Mars supports regenerative agriculture practices to improve soil health, reduce emissions and strengthen long-term supply resilience.“ The most effective partnerships are those focused on shared outcomes. Building future circular systems requires long-term commitment, investment and collaboration across the entire value chain,” concludes Dane.
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