Procurement Magazine September 2024 | Page 37

is directly related to engineering and implementation teams .
To facilitate this , we have dedicated Customer Success Managers who maintain close relationships with our customers , ensuring their voices are heard and their needs are met . Additionally , we employ advanced user experience analytics software to evaluate how our product is used , allowing us to continually enhance the user experience based on real data .
This approach allows us to stay responsive to our users ’ needs , fostering a continuous improvement cycle that aligns product development with customer satisfaction .
Q . HOW HAS THE ADOPTION OF DIGITAL PROCUREMENT EVOLVED OVER THE PAST FEW YEARS , AND WHERE DO YOU SEE IT HEADING ?

» The adoption of digital procurement has evolved significantly over the past few years . Today , the awareness of ensuring proper procurement governance through digitisation is comparable to the adoption of CRM systems for sales teams 15 years ago . It ’ s still nascent but rapidly growing . As technology advances , businesses increasingly recognize the strategic value of digital procurement , leading to notable

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