Procurement Magazine July 2025 | Page 45

DANIEL COE as market conditions dictate, reducing exposure to any single trade relationship or tariff regime.

DANIEL COE as market conditions dictate, reducing exposure to any single trade relationship or tariff regime.

Importantly, Daniel notes that the beverage industry may be somewhat insulated from the most severe tariff impacts when compared to other sectors, though he adds that the company remains vigilant and prepared for various scenarios.
TITLE: PRESIDENT, CHIEF PROCUREMENT OFFICER AND SUPPLY CHAIN SERVICES
COMPANY: THE COCA-COLA COMPANY
INDUSTRY: FOOD AND BEVERAGE
Daniel Coe, a well-versed leader in the procurement field, leads The Coca- Cola Company procurement portfolio. His primary priorities include his team, sustainability and digitalisation.
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